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'Misleading' supermarket labelling confusing shoppers who want to buy British

New survey reveals retailers such as Aldi, Lidl and Asda paying little heed to food origin requirements

clock • 3 min read
More than two thirds of shoppers want to buy British
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More than two thirds of shoppers want to buy British

UK supermarkets have been accused of using ‘inconsistent and misleading food labelling' leaving consumers confused as to where their food comes from. According to a new survey from consumer magazine...

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2020, New Holland T6.180

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2019 MANITOU MLT 630-105

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2020 CASE MAXXUM 115

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