ÍæÅ¼½ã½ã

Alpro to source 100% British oats directly from British farmers

The plant-based food producer said there had been growing popularity and sales in oat drinks

clock • 3 min read
Jon Ruberry, category marketing director at Danone UK and Ireland, said: "We continue to see a big appetite amongst shoppers for healthy, plant-based products, especially for ‘flexitarian' shoppers looking to add variety to their diets."
Image:

Jon Ruberry, category marketing director at Danone UK and Ireland, said: "We continue to see a big appetite amongst shoppers for healthy, plant-based products, especially for ‘flexitarian' shoppers looking to add variety to their diets."

A plant-based food producer has announced a major investment which will see its most popular oat drink made from 100% British oats for the first time. British oats Alpro, part of French multinational...

To continue reading...

Already a member? Login for full access.

New to ÍæÅ¼½ã½ã? Register for 1 free article per week or become a member for unlimited access to essential farming news and insights.

article-img-580x358

 

JCB 3CX COMPACT

£±Ê°¿´¡

JOHN DEERE 5.115R TLS

£±Ê°¿´¡

ISEKI 3265 HYDRO

£±Ê°¿´¡

More on Arable

Regen special: How potato growers are embracing regenerative practices

Regen special: How potato growers are embracing regenerative practices

McCain highlights 'clear appetite' from consumers to learn more about farming and regenerative practices

Alex Black
clock 28 June 2025 • 4 min read
New varieties offer hope for milling wheat production

New varieties offer hope for milling wheat production

Decline in Group 1 and Group 2 varieties adding to sector challenges

clock 27 June 2025 • 2 min read
Planning woes hold back wine sector

Planning woes hold back wine sector

Rigid and inconsistent planning policies make it difficult for vineyards to expand into wine tourism

clock 23 June 2025 • 2 min read